Our Team

Dr. Haim Assa – Head of SIMLAB

Mr. Udi Segal – Managing Director

Head and founder of SUMAYOKO Ltd., a leading production company in Israel that specializes in all media aspects and produce content for TV, film, Internet and cellular. Mr. Segal's 25 years of experience in production includes: Working as a senior producer at "Matar Entertainment", Manger of Lollypop TV & Film, Founder of "Hop Parents", Channel for parents and kids content. Udi Segal produced some of the most successful TV shows in Israel, such as:  "Screens" "Assfur" "Haborganim" "Blue Natalie" "kofiko"  "Braun Girls" and many others